Take the Lead in Intergenerational Planning

If you're a financial, tax, or accounting professional looking to deepen client relationships, expand your role, and provide more meaningful, strategic value, the Real Wealth Manager™ designation offers a compelling path forward. Who is the RWM and What is their key value proposition for clients? Read on!

Clients today face increasingly complex financial decisions, especially as they navigate wealth creation, preservation, and transition across generations. They need a leader—someone who can coordinate a strategy that goes far beyond investment returns or year-end tax filings. That leader is the Real Wealth Manager™.

The Role: A Strategic Lead in Intergenerational Planning

A Real Wealth Manager™ is a financial professional who takes an accountable, comprehensive, and tax-effective approach to intergenerational planning.

Focused on four financial elements—the accumulation, growth, preservation, and transition of wealth—the RWM™ works collaboratively with other specialists to create a tailored strategy that enables income and capital sustainability after wealth eroders like taxes, inflation and fees.

The RWM™ brings a deep and broad understanding of the elements required to understand the full financial picture, based on the immediate and long-term goals of the family unit as a whole.

A defined and consistent RWM™ process is used to integrate various aspects of financial planning, including tax planning, retirement planning, disability and estate planning to bring together an aligned family wealth management strategy that enables sound and joint decision-making when certain triggers arise: life events, financial events and economic events.

Working with the family lead, the RWM™ acts as the financial strategist, advocate and steward, holding stakeholders accountable to the strategy developed, and the required documentation, which forms the foundation to periodic discussions with family stakeholders and advisory teams.

The Value You Deliver

As a Real Wealth Manager™, you engage clients in a process designed to achieve the following outcomes:

• An Intergenerational Plan.
  • Real Wealth Managers™ consider all aspects of each participating family member’s financial life; then tailoring both individual and family goals to take into account life, financial and economic events, to create a cohesive and strategic plan that enables financial peace of mind.
• A Multi-Generational Focus.
  • Real Wealth Managers™ work with families to manage tax-efficient income and capital across each generation, ensuring opportunities for tax efficiency are initiated early and a smooth transition of assets and financial security are enabled for work life transitions and future generations.
• An Inter-Advisory Approach.
  • Real Wealth Managers™ work with a team of financial professionals, including portfolio managers, tax advisors, insurance and estate planning attorneys, as well as specialists in medical or family conflict areas, to provide a comprehensive outlook on changing financial objectives.
• An Emphasis on Preservation.
  • Real Wealth Managers™ prioritize the preservation of after-tax income in order to accumulate, grow and transition capital, taking into account various risks including inflation and fee erosion.

What the RWM™ Designation Represents

Professionals holding the Real Wealth Manager™ (RWM™) designation indicate they have met specific educational and experience requirements and adhere to a Professional Code of Standards, which include ethics and continuing education at their core.

The Real Wealth Manager™, in short, is the knowledgeable, well-connected and trusted advisor who helps families navigate the complexities of financial decision-making, ensuring financial well-being both now and in the future.

If you want to provide higher value, take the lead in complex client relationships, and develop a practice grounded in trust and strategy, becoming a Real Wealth Manager™ offers the professional path forward.